Study: Consumers Delete Cookies at Surprising Rate

A year old report:

"The report found 28 percent of Internet users are selectively
rejecting third party cookies, such as those placed by online ad
networks. One company researchers interviewed said the number of
visitors blocking third-party cookies has increased from less than
three percent in January 2003 to 14 percent of visitors in January
2005. Peterson suggested site owners should turn instead to
first-party cookies as a standard.

The report suggests that site owners also consider a
registration/log-in model, which would allow publishers to re-set
deleted cookies. For high-traffic sites where that would be
impractical, Peterson suggests they consider using Macromedia Flash's
local shared objects, which are less likely to be spotted and removed
by anti-spyware programs. "

http://www.clickz.com/news/article.php/3489636

-- 
js
0
john
5/6/2006 5:45:31 AM
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On Fri, 05 May 2006 22:45:31 -0700, john.s.smith sent:

> The report suggests that site owners also consider a registration/log-in
> model, which would allow publishers to re-set deleted cookies. For
> high-traffic sites where that would be impractical, Peterson suggests they
> consider using Macromedia Flash's local shared objects, which are less
> likely to be spotted and removed by anti-spyware programs."

When users reject something, the message is that you should pay attention
and stop trying to do such things.  It's not a challenge to find a way
around users preferences and inflict crap upon them in a new way.

Any site that insists users needlessly log in is going to lose some
business, it could be a significant loss.

If out of the dozens of sites I might visit in some session any expect me
to login, I generally ignore them. I'm certainly not going to use any site
that I have to authenticate with each and every time I need to use it,
unless I *have* to (e.g. my mail through a webmail portal).  Quite apart
from the initial annoyance factor, it ties me into always using the same
browser and same PC, or remembering a plethora of logon credentials, or
wasting several minutes each time inventing new ones.

I won't be the only one that feels that way.

-- 
If you insist on e-mailing me, use the reply-to address (it's real but
temporary).  But please reply to the group, like you're supposed to.

This message was sent without a virus, please destroy some files yourself.

0
Tim
5/6/2006 8:35:55 AM
> The report found 28 percent of Internet users are selectively
> rejecting third party cookies, such as those placed by online ad
> networks.

It has been so long since I set up my browser that I can't be sure, but doesn't
IE block third party cookies by default?
-- 
Crash

"From there to here, from here to there, funny things are everywhere."
~ Dr. Seuss ~


0
Crash
5/6/2006 12:24:19 PM
"john .s. smith" wrote:
> 
> A year old report:
> 
> "The report found 28 percent of Internet users are selectively
> rejecting third party cookies, such as those placed by online ad
> networks. One company researchers interviewed said the number of
> visitors blocking third-party cookies has increased from less than
> three percent in January 2003 to 14 percent of visitors in January
> 2005. Peterson suggested site owners should turn instead to
> first-party cookies as a standard.
> 
> The report suggests that site owners also consider a
> registration/log-in model, which would allow publishers to re-set
> deleted cookies. For high-traffic sites where that would be
> impractical, Peterson suggests they consider using Macromedia Flash's
> local shared objects, which are less likely to be spotted and removed
> by anti-spyware programs. "
> 
> http://www.clickz.com/news/article.php/3489636
> 

Hmmm, all cookies are 'deleted' from my browser every time I close it.  My
cookie file is write protected.  Cookies only stay in memory until the
browser is closed and then they're not written to disk.  It works great with
Mozilla style browsers which keep all cookies in the cookies.txt file.
0
Eric
5/6/2006 12:39:28 PM
john .s. smith wrote:

> 
> http://www.clickz.com/news/article.php/3489636
> 

Interesting. I use Hostman and it has this site in its block list.
0
Grumpy
5/6/2006 12:43:03 PM
Grumpy Old Man writes:
> john .s. smith wrote:
> 
>> http://www.clickz.com/news/article.php/3489636
> 
> Interesting. I use Hostman and it has this site in its block list.

Is it clickz.com or clickzs.com ? The latter is in the MVPS HOSTS file.
0
Dennis
5/6/2006 12:56:14 PM
In grc.techtalk Tim wrote:

> On Fri, 05 May 2006 22:45:31 -0700, john.s.smith sent:
> 
>> The report suggests that site owners also consider a
>> registration/log-in model, which would allow publishers to
>> re-set deleted cookies. For high-traffic sites where that would
>> be impractical, Peterson suggests they consider using
>> Macromedia Flash's local shared objects, which are less likely
>> to be spotted and removed by anti-spyware programs." 
> 
> When users reject something, the message is that you should pay
> attention and stop trying to do such things.  It's not a
> challenge to find a way around users preferences and inflict
> crap upon them in a new way. 
> 
> Any site that insists users needlessly log in is going to lose
> some business, it could be a significant loss.

I cannot recall the site now, but not long ago some sale of goods 
site would not let me browse around or even Search the site without 
a 1st party cookie (FPC).  Oops and adios you fools!  :)  I will go 
where the only cookie requiremnt (if then) is for the Shopping Cart 
or other _reasonable_ reason.
0
Mark
5/6/2006 1:30:51 PM
Dennis Henderson wrote:
> Grumpy Old Man writes:
>> john .s. smith wrote:
>>
>>> http://www.clickz.com/news/article.php/3489636
>> Interesting. I use Hostman and it has this site in its block list.
> 
> Is it clickz.com or clickzs.com ? The latter is in the MVPS HOSTS file.

I have both blocked.
0
Grumpy
5/6/2006 2:09:23 PM
Grumpy Old Man wrote:

>>
>> Is it clickz.com or clickzs.com ? The latter is in the MVPS HOSTS file.
> 
> I have both blocked.

Sorry, should have said I HAD both blocked, cleared the clickz.com one 
to read the page.
0
Grumpy
5/6/2006 2:17:32 PM
On Sat, 06 May 2006 13:43:03 +0100, Grumpy Old Man
<GrumpyOldMan@invalid.invalid> wrote:

>john .s. smith wrote:
>
>> 
>> http://www.clickz.com/news/article.php/3489636
>> 
>
>Interesting. I use Hostman and it has this site in its block list.

As well it should but, as any good SpamCop will tell you, "know thy
enemy".

-- 
js
smelling an upcoming dogs/fleas quote
0
john
5/6/2006 3:03:02 PM
john .s. smith wrote:


> 
> As well it should but, as any good SpamCop will tell you, "know thy
> enemy".
> 

Very true :) but I've been lurking long enough in this group to know 
that links posted such as in the OP are in the main, well worth a read, 
even if half does go above my head.

0
Grumpy
5/6/2006 5:39:22 PM
"Crash" Dummy wrote:
  > It has been so long since I set up my browser that I can't be sure, 
but doesn't
> IE block third party cookies by default?
If you mean IE version 6, not for servers presenting a compact privacy 
policy which does not break any of the browser's built-in rules.  That 
slider setting is an absolute joke.  The best way to filter cookies in 
IE6 is to use the advanced setup, or default to blocking all cookies but 
make exceptions, or import an .xml file with customized settings.
0
F
5/7/2006 6:39:09 AM
As I said, it has been a long time, and I forget what the default settings are.
Being a control freak, I always do everything "Advanced" or "Custom."
-- 
Crash

"No one can make you feel inferior without your consent."
~ Eleanor Roosevelt ~


0
Crash
5/7/2006 1:30:32 PM
Reply:

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